Jun 25, 2018 | Case Study, for FRONT, Work Blog
My Lotto is the most successful lottery product in Kenya. They approached us to make a commercial for their newest product ‘BetBoss’ which, after many iterations, we finally produced. That commercial might be covered in a different post. However, for me,...
Jun 8, 2018 | COMEDY, Directed, Directed - Kenya, OLX
This was our first commercial campaign in Kenya, and was quite the undertaking. OLX is a very successful worldwide online trading marketplace, however in 2013 the Kenya market for OLX was suffering from low market penetration and knowledge. In easier campaigns they...
Jun 8, 2018 | Directed, Directed - Kenya, Edited, Work
The OMK campaign was always going o be complex as the point of this campaign was to highlight the coming together of the 3 different companies, all now under one roof. Now the companies themselves were still strategising on how they would accomplish this, and so it...
May 24, 2018 | Commercials, Directed, Directed - Kenya, Edited, OLX
Over a 3 year period, WGS had produced over 50 commercials for OLX. So, after doing a lot of ‘tactical’ spots, it was time to show a warmer side to the OLX experience. We created 2 TVC’s that were dramatically different. These spots showed the actual benifit of...
May 24, 2018 | Commercials, Directed, Directed - Kenya, Edited, OLX
Over a 3 year period, WGS had produced over 50 commercials for OLX. So, after doing a lot of ‘tactical’ spots, it was time to show a warmer side to the OLX experience. We created 2 TVC’s that were dramatically different. These spots showed the actual benifit of...
May 20, 2018 | Design, Work Blog
Design Direction When creating the ‘Michelin – The Way Forward’ Super Bowl spot, the aim was to create a world that looked like a modern campus for Michelin product testing; a complex of buildings all creating technology for current future tyres....